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DJTL
Zaga

Zaga: personalized picture books made with generative AI

A product we co-own and build. Upload a photo, pick a theme, and Zaga writes and illustrates a story starring your child, then prints it as a hardcover book. Launching soon.

The challenge

Many personalized children's books just swap a name into a fixed template. We wanted every book to be a new story, with illustrations that look like the child in the photo, printed well enough to keep on the shelf.

What we built

We designed Zaga as a generation pipeline, not a template engine. The web app and API hand each order to background jobs that write the story, illustrate it from the child's photo and render a print-ready book and cover. Generation runs across several AI model providers with automatic fallbacks, so one provider's outage doesn't stop a book. Checkout and print-on-demand fulfillment are connected end to end, and DJTL is the main engineering contributor.

The result

The full pipeline is built: photo to story, illustrations, layout, print-ready cover, checkout and printing. We placed the first test orders in 2026, and the public launch is next.

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